SEGA’s stance on mobile gaming is no mystery. They are heavily interested in it and it has had a significant influence in their plans as the company restructure began. They’re not backing down from this mindset either.
In the interview he speaks frequently about mobile gaming and heavily implies that the aggressive plans for mobile gaming will continue:
Speaking of new IPs, such as “chain Chronicle” and “Monster Gear”, these were born as Smartphone Games. And they compete with traditional consumer business, they have quite different players too, but how do you continue to steer?
Speaking without fear of a misunderstanding, any game even in the early days with maturity will change the quality. The art will be more polished, customers will continue to ask for a rich experience. We are in such case, because it continues being a business for decades as a hobby game, I believe that’s a high advantage in the smart phone games. It has ingrained the know-how and solutions to each employee, and I have been in the DNA of the company for so long. It will become a severe competition from now on, I think the aspect of success or failures will become determined by such point. Smartphone games are also growing the market’s future, we will continue to aggressively invest in it, including on the overseas market.
SEGA has had enormous success with mobile gaming so it is no surprise that they wish to take advantage of this. How, however, is another story altogether.
This post was originally written by the author for TSSZ News.