It really is just one of those years for SEGA and their parent company, SEGA Sammy.
Nine years ago SEGA Sammy filed a trademark application in an attempt to get their company name trademarked. Nine years later and nothing resulted from that until today.
SEGA Sammy’s registration for that trademark has been cancelled. This is because the “registrant did not file an acceptable declaration under Section 71″.
There was no word on whether a second attempt would be done.
This post was originally written by the author for TSSZ News.