Sega Ripping Britain Off?

That’s according to a report the British government that will be released tomorrow. Apparently, the government will point the finger at Sega and Coca-Cola as prime companies ripping consumers in Great Britain off. Of course, the MSRP for the Dreamcast in the UK is 320 US dollars, and new games are costing 62 US dollars.

So, will this force Sega to drop prices? Maybe, as Sony faced a similar situation a while back, and that forced them to drop prices at retailers. We’ll have complete details when the report is released tomorrow.